About the course

• Summary

• Who it will benefit

• What it covers

• Locations

• Dates

• Course presenters

• Prices and booking info

• Other courses to consider

• Terms and Conditions

• Email us with a
  question about this course

Protecting Reputation in a Crisis
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Summary:

The most vital asset for management to protect in a crisis is your company's reputation. This two-day course will enable you to take the initiative and use the media and other communication channels to your advantage in a crisis. You will learn how an organisation can emerge from an incident with its reputation enhanced, rather than diminished, and how to be remembered for handling a crisis rather than for having a crisis.

The Course Will Benefit:

Business Continuity professionals, Public Relations Managers and Members of the Board with responsibility for Crisis Communications.

The Course Covers:

- Understanding the nature of crisis
- The psychology of crisis
- Communication techniques
- Anticipating and preparing PR management of a crisis
- Realistic and achievable crisis preparation
- The crisis handling checklist
- Analysing and communicating with the various audiences
- Media Handling
- Interview techniques

Locations

Cotswold Conference Centre (Residential)
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Farncombe Estate, Broadway, Worcestershire, WR12 7LJ

This award winning venue is near Moreton-In-Marsh, which is 90 Minutes on a direct line from London Paddington. It is also around an hour away from Birmingham International Airport and Railway Station.

Dates:

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14-15 May 2013 - Cotswolds
17-18 September - Cotswolds

Course Presenters:

Michael Bland, MBCI

Michael Bland, FCIPR, MBCI, is media coach to the heads of global corporations, training them in crisis management, media, & interview skills. Michael spent six years as head of government relations and corporate public affairs for Ford Motor Company Ltd before becoming an independent consultant in 1984.

Prices and Booking Information:

£1,205 +Vat (includes two days and one night's full board accommodation)

The course fee includes one year free Associate Membership of the EPS, for those who are not already members.

To book this course or any other please email: donnaedge@continuityshop.com. Alternatively you can complete our Online Booking Form or call: +44 (0) 161 743 3555.

Other Courses To Consider:

• Crisis and Incident Management
• Crisis Command Centre Management & Operation
• Flu Pandemic Planning
• The Human Factor in Business Continuity